Betting News
William Hill to sponsor the Scottish National Team
Popular British bookmaker William Hill is known for its wide sponsorship activity. In recent years, the company has entered into several partnerships.
This time, William Hill has strengthened its relationship with the Scottish national football team and Scotland, where there are about 300 betting shops. More recently a sponsorship agreement has been signed which will be valid for two years untill the end of the World Cup 2014. As you probably known, William Hill is a sponsor of the Scottish Cup and the Scottish Football Premier League. In the frames of this cooperation the betting company will receive a wide range of advertising options, including branding and presence in all information materials related to the national team. William Hill hopes to strengthen its position in the Scottish market.
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