Blue Square

Betfair has acquired certain assets, customers database, of online bookmaker Blue Square. Blue Square customers are automatically redirected to Betfair where they can access a full suite of sports betting and gaming products and receive a promotional welcome offer. Blue SQ was one of the first online bookmakers, which had been operating since 1999. Its advantages undoubtedly are rich betting offer on British sports disciplines, including horse racing and greyhound racing. Live bets and live broadcasts also look interesting.


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Advantages and disadvantages of the bookmaker

reliable and solvent company, known in the UK
very good betting odds on British sports, especially football
attractive welcome bonuses for UK players
wide range of football betting
efficient an courteous support
many payment options
offer on sports disciplines not popular outside the UK is average
sometimes payouts take up few days
bookmaker rather for British players

About the Blue Square

Blue SQ is one of the most famous British bookmakers. The firm belongs to Rank Interactive Gaming Group, which is listed on the London Stock Exchange. This online bookmaker was founded in 1999. First it was the property of Inter Capitall Group Ltd (ICAP) until 2003, it was then that Rank Interactive Gaming Group acquired the bookmaker.  Blue SQ has a license from the islands of Alderney and Guernsey. Rank Group is one of the largest companies in the UK; it includes bingo clubs (Mecca Bingo), about 30 casinos and online games. In recent years, with the support of the Rank Group this online bookmaker is booming. Blue SQ has a huge number of clients, which currently makes about 750 thousand users.

BlueSQ-british bookmaker

Blue Square Sports betting offers

Blue SQ’s sports betting offer includes bets on horse racing and greyhound racing in the UK, Ireland and the USA. Fans of other sports disciplines will also find something for themselves: bets on football, tennis, rugby, ice hockey, Celtic sports, cricket, golf, snooker and other sports. It should be noted that the odds set for sports are unusually high while the betting margin is low, which is good news for the players. One can get the latest information on horse racing, greyhound racing, and football via Radio Blue SQ and Form & Results services and sports statistics. Racing iCard can be found at, it is a fantastic source of information on all racecourses in the UK, Ireland and South Africa. Live betting offer also looks attractive; they are complemented by numerous live broadcasts of horse racing on Racing TV. Interesting sports opinions can be found at the Blue SQ blog. At the web site of the online bookmaker you can also find casinos, poker school, games, bingo. Betting services are available not only online, but also through interactive TV, WAP and

Blue Square's bonuses and promotions

Bookmaker has very interesting bonuses and promotions. Blue SQ has prepared attractive bonuses for new and regular players. The bookmaker offers its players free bets in the amount of up to £20. You only have to register at the site and make your first deposit. Placing bets on sports you can get a £20 free bet in case you lose. Another advantage of the Blue SQ is casino and poker bonuses, including welcome bonuses and bonuses on your first deposit. The bonuses are available only for customers residing in the United Kingdom.

Payment Options

The bookmaker offers numerous methods of payment. Among the available options, you can find: MasterCard, Visa, Maestro, Skrill, Neteller, Ukash, 1-PAY.  Money will appear in the account within a few minutes after the transfer implementation. A huge number of players appreciate quick withdrawal of funds from the account.


Blue Square's bonuses and promotions

No bonuses available.
Quick Blue Square info BlueSQ bookmaker logo
Minimal deposit

5 €/£/$

Minimal withdrawal

10 €/£/$

Payment options
Maestro Debit Card Maestro Debit Card MasterCard MasterCard Neteller Neteller Skrill Skrill Solo Debit Card Solo Debit Card Switch Debit Card Switch Debit Card Ukash Ukash VISA VISA Visa Debit Card Visa Delta Visa Delta Visa Electron Visa Electron
Minimal stake

0.5 £

Odds type
Decimal Fractional
Betting licenses
Live betting


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